Paul Valerio
Steve Jobs and MTV: Nine Steps to All the Power You’ll Ever Need
Authentic power arises from compelling communication. Every great leader is a powerful communicator. It worked for Steve Jobs. Here’s how to make it work for you. In 1981 I joined Warner- Amex Satellite Entertainment Company (WASEC). WASEC distributed The Movie Channel, Nickelodeon, and MTV: Music Television to the nascent cable television industry, and my job was convincing [...]
8 Keys to Innovation: Building Brands by Killing Frogs
Every once in a while I read something that is just so cool that I wish I was smart enough to write it. Method: Eight Things Stand-Up Comedy Teaches Us About Innovation by Paul Valerio is just such a piece.
Unfortunately, knowing about something usually doesn’t mean we’re any good at it. But Valerio’s piece is one of those rare works on innovation and creativity that is actually innovative and creative.